![]() ![]() Another disaster scenario is inserting the letters into the wrong envelopes for the entire campaign. In addition, you risk the chances of human error and making mistakes such as writing the wrong address or the wrong name. However, having an employee hand address each envelope and handwriting each letter takes a lot of time. It also adds a sense of importance and effort you made to send the mailers to these prospects. Hand addressed envelopes help make the mailing piece appear to be sent from a family or friend, immediately increasing the interest and desire to open the mailer. Hand addressing is an amazing direct mail solution that helps eliminate that “junk mail” look and adds a sense of personalization that most direct mail pieces lack. One of most popular trends in direct mail marketing is a hand addressed envelope and letter. Two of the latest direct marketing strategies that continue to be very popular are hand addressed and pen addressed envelopes. These new trends become widely adopted by many industries that utilize direct mail because of the improved open and response rates that result from these strategies. Direct mail marketing is all about finding the right marketing mix and adopting the newest and latest trends.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |